Custom builds & AI automation

    Custom systems, AI & automation built around your business

    Not every business needs another platform, an AI agent, or a complicated automation. We start by understanding how your business operates, where work gets stuck, and what actually needs to change. From there, we design practical solutions that connect your processes, people, and technology.

    A sunlit desk with a laptop showing a workflow diagram

    Outcomes you should expect

    01

    A clear picture of where work gets stuck — and whether automation, AI, integration, or a simpler process change is the right fix.

    02

    A scoped proposal with estimated hours and deliverables before any build work begins.

    03

    Practical systems that connect your tools and workflows — tested, documented, and handed off to your team.

    Who this is for

    • — Businesses improving an existing workflow that's outgrown manual effort.
    • — Teams connecting disconnected tools so work stops falling between them.
    • — Founders exploring a custom solution — and wanting an honest read on whether they need one.

    What you get

    • ·A discovery conversation about your business problem, current workflows, tools, and desired outcome.
    • ·A recommendation on the right approach — which may be simpler than custom development.
    • ·A written scope with estimated hours, dependencies, and expected deliverables before implementation begins.
    • ·Approved work carried out within the agreed scope, with technical partners coordinated where needed.
    • ·Testing, documentation, and handoff so your team can run what we build.

    How pricing works

    Every business has different systems, requirements, and levels of complexity. We estimate the work after reviewing your needs so you understand the proposed scope and budget before moving forward.

    Hourly — scoped per engagement

    Custom Builds & AI Automation

    Starting at $150/hour

    Engagements are estimated and scoped after we understand your requirements. Final estimates depend on complexity, integrations, existing systems, testing, and implementation needs. Specialized work requiring external technical partners may be quoted separately.

    What's included

    • Workflow and systems assessment
    • Automation opportunity identification
    • AI workflow design and implementation
    • Tool integrations and process improvements
    • Custom solution architecture
    • Testing, documentation, and handoff

    These are examples of what an engagement may include — not guaranteed deliverables in every project. The hourly rate covers Madli Creative's consulting and implementation work; third-party software, subscriptions, and outside development costs are not included.

    How it works

    1. Discover

      Understand the problem

      We learn how your business operates: the problem you're trying to solve, your current workflows and tools, and the outcome you want. Discovery may reveal a simpler solution than custom development — and we'll say so.

    2. Recommend

      Determine the right approach

      We assess whether process improvements, automation, AI, integration, or a custom build is actually appropriate. Not every problem needs new technology.

    3. Scope

      Define the work before it starts

      We put the proposed work in writing: estimated hours, dependencies, and expected deliverables. You approve the scope and budget before implementation begins.

    4. Execute & Refine

      Build, coordinate, and test

      We carry out the approved work within the agreed scope, coordinate external technical partners where needed, and test the solution before handoff.

    Frequently asked questions

    How much does a custom build or automation project cost?

    Work starts at $150/hour and is estimated per engagement. After a discovery conversation, we provide a written scope with estimated hours and deliverables so you know the proposed budget before work begins. Final estimates depend on complexity, integrations, existing systems, and testing needs.

    Does the $150/hour rate cover everything?

    It covers Madli Creative's consulting and implementation work. Third-party software subscriptions, outside services, and specialized work requiring external technical partners may be quoted separately — we'll flag any of these in the scope before you approve it.

    Do I need a custom build, or is there a simpler fix?

    Often the simpler fix wins. Discovery frequently reveals that a process change, a better use of tools you already pay for, or a straightforward automation solves the problem. We recommend the approach that fits, not the most expensive one.

    Do you use Zapier, Make, n8n, or custom code?

    Whichever fits the use case. Simple integrations may live in tools like Zapier or Make; more complex logic may need n8n or direct API work. We optimize for reliability and your team's ability to maintain the result.

    Will my team be able to maintain what you build?

    Yes. Engagements include documentation and a handoff so your team can run the solution. If you want ongoing support or iteration after launch, we can scope that separately.

    Is this for AI or for traditional automation?

    Both. Most workflows need traditional automation with AI in the loop — AI for the judgment steps, integrations for the deterministic ones. We don't force AI where it doesn't belong.

    Ready to scale without the chaos?

    Book a 30-minute strategy call. We'll diagnose the bottleneck and outline the next two moves — whether or not we work together.

    Discuss Your Project